For those of you that don’t know, most of my time is spent these days being the editor of My Life in Leeds (and York, but this local guide hasn’t got much content yet) of which I am thoroughly enjoying the challenge. Within 18 months I have made this into a profitable business.
I am conscious as an online travel publisher the majority of my traffic comes from Google; roughly 85% in fact comes to My Life in Leeds from the search giant. This worries me because if for some reason they decided to remove me from the search results, I would struggle to run a business, in fact the truth is, I would not have a business.
I have received a few emails from local businesses in Leeds asking for my advice on how to use Twitter. Some of them have had problems trying to get people to interact, others just want to improve the content that they are tweeting, so this post was written to share my experiences.
This weekend I have been following some of the discussion at the Travel Bloggers Unite conference in Manchester and it seems that bloggers are so fixated on making money but many do not stand back and look at how they can monetise their content. I would suggest that bloggers need to get into the mentality that a blog is a business, if they want to make money.
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