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	<title>Comments on: Four reasons why travel companies should blog</title>
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	<link>http://www.travelblogcamp.co.uk/article/reasons-travel-companies-blog/</link>
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		<title>By: admin</title>
		<link>http://www.travelblogcamp.co.uk/article/reasons-travel-companies-blog/comment-page-1/#comment-60</link>
		<dc:creator>admin</dc:creator>
		<pubDate>Mon, 31 Aug 2009 10:24:17 +0000</pubDate>
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		<description>Hi Joan,

I suspect part of the problem is that the CEO&#039;s do not see any return on investment. They think that they cannot generate revenue from a blog, which I guess is partly true, but they forget or don&#039;t realise that blogs are good at building brand awareness and link building ;)

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		<content:encoded><![CDATA[<p>Hi Joan,</p>
<p>I suspect part of the problem is that the CEO&#8217;s do not see any return on investment. They think that they cannot generate revenue from a blog, which I guess is partly true, but they forget or don&#8217;t realise that blogs are good at building brand awareness and link building <img src='http://www.travelblogcamp.co.uk/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
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		<title>By: Joan Eisenstodt</title>
		<link>http://www.travelblogcamp.co.uk/article/reasons-travel-companies-blog/comment-page-1/#comment-59</link>
		<dc:creator>Joan Eisenstodt</dc:creator>
		<pubDate>Mon, 31 Aug 2009 10:21:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.travelblogcamp.co.uk/?p=171#comment-59</guid>
		<description>All that you said .. making building - or regaining - trust high on the list along with information sharing. Surprised how little travel and other related companies do blog and/or use Twitter and other social media. Is it that they are so understaffed? so far behind the times? don&#039;t see the value? I&#039;ll retweet your post and see if we can collectively put some pressure on to get them to do better .. in so many ways, eh?

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		<content:encoded><![CDATA[<p>All that you said .. making building &#8211; or regaining &#8211; trust high on the list along with information sharing. Surprised how little travel and other related companies do blog and/or use Twitter and other social media. Is it that they are so understaffed? so far behind the times? don&#8217;t see the value? I&#8217;ll retweet your post and see if we can collectively put some pressure on to get them to do better .. in so many ways, eh?</p>
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		<title>By: admin</title>
		<link>http://www.travelblogcamp.co.uk/article/reasons-travel-companies-blog/comment-page-1/#comment-58</link>
		<dc:creator>admin</dc:creator>
		<pubDate>Mon, 31 Aug 2009 10:13:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.travelblogcamp.co.uk/?p=171#comment-58</guid>
		<description>Hi Tim,

Those are the exact reasons why more companies should have a blog. As a consumer, if I know you have been to that destination and have written about your experiences, well that&#039;s going to get you my booking for sure.

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		<content:encoded><![CDATA[<p>Hi Tim,</p>
<p>Those are the exact reasons why more companies should have a blog. As a consumer, if I know you have been to that destination and have written about your experiences, well that&#8217;s going to get you my booking for sure.</p>
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		<title>By: Tim Russell</title>
		<link>http://www.travelblogcamp.co.uk/article/reasons-travel-companies-blog/comment-page-1/#comment-57</link>
		<dc:creator>Tim Russell</dc:creator>
		<pubDate>Mon, 31 Aug 2009 10:00:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.travelblogcamp.co.uk/?p=171#comment-57</guid>
		<description>Good post Darren. Every time I go to a new destination in Vietnam, or even a destination I&#039;ve been to before but never written about it, I blog it upon my return and link to my Picasa image gallery This has proved to be a great sales tool - I can back up a quote for an off-the-beaten-track Mekong Delta tour with an informal, first-hand account of my trip and loads of pics.

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		<content:encoded><![CDATA[<p>Good post Darren. Every time I go to a new destination in Vietnam, or even a destination I&#8217;ve been to before but never written about it, I blog it upon my return and link to my Picasa image gallery This has proved to be a great sales tool &#8211; I can back up a quote for an off-the-beaten-track Mekong Delta tour with an informal, first-hand account of my trip and loads of pics.</p>
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